Who is “Blink London”

Expert fashion intelligence, in every sense, delivered across our 3 platforms.

1) Fashion retail reporting for the fashion industry. 

BLINK LONDON delivers a monthly a retail reporting service, offering a unique insight in to the best of the British trend-lead fashion.

Founded by designer and forecaster Lucy Williams who realised that there was a demand for a new type of reporting service, one that cuts straight to key information allowing the fashion industry to be both inspired and instantly informed on what is happening on the fast changing British high street.

“I became frustrated by other services that were over complex or too divorced from the reality of turning around product at speed.  I instinctively knew what was missing because I have worked as a designer for some of the best loved high street brands, starting my career with Whistles, Warehouse and then to Marks & Spencer where I created the Autograph own label collection.  I understand how to break new ground by creating innovative new collections as well as energising established collections and strengthening a brand’s identity.  I knew that there was a genuine need for a service like BLINK” Lucy Williams, BLINK’s Founder and Creative Director.

BLINK reports are innovatively and uniquely split into product specific categories for womenswear: denim+, soft wovens, print, jersey, knit and accessories. If you’re interested in multi-product, we have the brilliant ‘Overview’ report featuring the highlights from all of the other reports. Our reports include hundreds of detailed product shots, supported with exciting original design work and pantone-referenced colour palettes.

In addition to the reporting service BLINK also offers a sample purchasing service, personalised itineraries for London and Paris, accompanied shopping trips in London, or personally tailored retail reporting.

2) Creative consultancy for the fashion industry.

Lucy’s 22 years experience in the British fashion industry as a womenswear designer and forecaster means that she has a thorough understanding of what it takes to build brilliant exciting, relevant and creative collections. Lucy’s experience, coupled with her team’s extensive Buying, Design and Forecasting experience means that BLINK can offer a detailed, flexible and responsive boutique style consultancy service that reflects their customer’s needs, supporting the client at every single creative stage, from initial concepts right through to final fits.

“When we work with clients our aim is to fully understand their needs and respond to any brief with enthusiasm and dedication, ultimately delivering commercially successful results” Lucy Williams, BLINK”.

3) A fashion and lifestyle blog, to inspire and inform everyone.

The blog is the only part of BLINK LONDON’s business that is available to anyone and everyone. This is the place where they share a broader view of their creative world and what is inspiring them right now, including insights into new brands, events, destinations and topics that have the potential to inspire the future of fashion. The content is unique, vibrant and written by individuals who have a thorough knowledge of the fashion industry. Lucy herself is the main contributor so with each of her posts, Facebook updates, Instagram images and tweets you are gaining an unique look right into the heart of BLINK LONDON’s world.