Who is “Blink London”

Blink London: Expert fashion intelligence, in every sense.

Fashion retail reporting. Creative consultancy. A fashion and lifestyle blog.

BLINK LONDON is a fashion reporting and consultancy service offering a unique insight in to the best of the British trend lead fashion.

Founded by designer and forecaster Lucy Williams who realized that there was a demand for a new type of reporting service, one that cuts straight to key information allowing the fashion industry to be both inspired and instantly informed on what is happening on the fast changing British high street.

“I became frustrated by other services that were over complex or too divorced from the reality of turning around product at speed.  I instinctively knew what was missing because I have worked as a designer for some of the best loved high street brands, starting my career with Whistles, Warehouse and then to Marks & Spencer where I created the Autograph own label collection.  I understand how to break new ground by creating innovative new collections as well as energizing established collections and strengthening a brand’s identity.  I knew that there was a genuine need for a service like BLINK” Lucy Williams, BLINK’s Creative Director.

BLINK reports are innovatively and uniquely split into product specific categories for womenswear- denim, soft wovens, print, jersey, knit and accessories. If you’re interested in multi-product, we have the brilliant ‘Overview’ report featuring the highlights from all of the other reports. We have also recently added a monthly menswear report, by popular demand! Our reports include hundreds of detailed product shots, supported with original design work and pantone referenced colour palettes.

In addition to the reporting service BLINK also offers a sample purchasing service, personalized itineraries for London and Paris, accompanied shopping trips in London, or personally tailored retail reporting.

Lucy’s 21 years experience of the British fashion industry and her background as a womenswear designer means that she has an intimate understanding of what tools will really help designers, buyers and visual merchandisers to deliver inspiration, innovation and commercial success on a daily basis.  This, coupled with her team’s extensive Buying, Design and Forecasting experience means that BLINK can offer a detailed, flexible and responsive boutique style service that reflects their customer’s needs.

“When we work with clients our aim is to fully understand their needs and respond to any brief with enthusiasm, dedication and moreover deliver great results” Lucy Williams, BLINK”.