I hope that you enjoyed our Preen show review yesterday. Don’t forget to check out the review post of the Altuzarra pre Fall collection too. Now we take a look at the collection from another of London’s leading design lights, Erdem.
We have been huge fans since discovering this fabulously floral driven label soon after its launch. There’s lots more Erdem oriented Blink London posts if you’d like to take a look. We have adored watching how Erdem Moralioglu has evolved his very romantic, decorative, vintage feeling take on womenswear. In this pre Autumn Winter 2016 collection the beauty quotient is increased above and beyond all of the previous gorgeousness that we have utterly admired from this label.
The lightness and the texture, the movement and the delicacy, occassionally delineated with sharp cut black elements. There is a youthful brightness but also a deep sophistication to this collection which gives us the same feel that Erdem’s previous floral heavy seasons, but without that motif being used quite so boldly.
I’m not quite sure why but these shots also make me think of Sophia Coppola’s ‘Virgin Suicides’. Maybe that’s just the grouping of the girls, the lighting, the colour level or the poses- but as that is one of my favourite films from a style perspective, that is a very good thing.
The addition of the clever, clean-cut tailored looks that are scattered through this dress-driven offer, really helps back up the linear sharpness too. We especially adore that brilliantly bi-coloured trench.
Many thanks to Vogue Runway for these images.