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“Blink” Retail: Paper on Sloane Street

We were out on the hunt for new season stock yesterday, amongst all the sale rails and final mark down banners. One place that was blissfully free of discount promotions was Sloane Street. There were some really lovely new season windows to be inspired by. Chanel‘s was particularly beautiful. However, there were a couple of windows with no ‘real’ product in that really looked the most interesting. Gucci and Louis Vuitton had both filled their windows with beautiful paper sculptures of their pieces. Both minimal and impactful. Gucci goes for a window filling, huge scale version of two iconic handbags. LV delicately sculpts a pair of paper shoes as well as creating layers of beautifully folded paper shirts and blouses.

Gucci bag made of recycled paper

Gucci bag made of recycled paper

Gucci bag made of recycled paper

Gucci bag made of recycled paper

Louis Vuitton paper shoes and broderie collar blouses

Louis Vuitton paper shoes and broderie collar blouses

Louis Vuitton crisply folded paper shirts

Louis Vuitton crisply folded paper shirts

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