“Blink” Retail: Selfridges gets Reflective

We spotted this very clever theme in Selfridges’ designer womenswear department. What a cute way to label the mannequins and then the blown up version of the compact looks really striking too. Never short on innovation in product or display, Selfridges are looking really outstanding just now, and this also subtly reflects (ahem…) their current focus on the concept of beauty with the Beauty Project.

Selfridges designer womenswear department

Selfridges designer womenswear department

Selfridges designer womenswear department

Selfridges designer womenswear department

 

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