Liberty London

Posts Tagged ‘Blink London’

“Blink” Reports: Valentine’s love from us to you xxx

Wednesday, February 5th, 2014
 Valentine offer

Take a look here to find out who your nearest agent is, and what their February discount offer is.

Enjoy! Lucy

“Blink” Retail: Open Letter to the Fashion Industry

Monday, November 18th, 2013

Dearest colleagues across all levels of British fashion retail,

I have been a dedicated member of this wonderful fashion industry for over 20 years now and so I hope you all take these comments with the love and respect with which they are intended- BUT YOU ARE ALL MAD!

Season upon season we have been pulling the launches of new collections forward, and this season I just can’t keep my grumblings and mumblings to myself any longer. Last week I was out doing our regular retail research and I spotted ‘New Season Collection’ signs in many high end department stores, signaling that the Cruise Collections, full of bright new colours in Springy shapes have arrived and ready to be snapped up. It is mid November…

I know that the Cruise collections traditionally drop at around this time delivering exciting full price stock to serve the privileged elite as they stock up their Globetrotter suitcases with new looks to hang about in when sunning themselves in tropical climes, but it just made me realize how speedy we are in this industry,  forcing the customer out of the moment and not giving her what she needs right now.

This speeding up seems to have happened particularly forcefully with the economic melt down. Stores were filled with stock that wasn’t shifting as everyone had to think more carefully about how they spent their hard earned cash. This meant that sales targets weren’t being met. So then product was discounted earlier than ideal to try and stimulate sales, and then new collections were pulled forward to fill the gaps created by those fabulous discounts. And we got caught up in this whirlwind of  ‘Give her newness to make her shop’  and suddenly Spring product is dropping in store in December and Autumn product is dropping in July. Mid season sales are starting before the actual true season (as in weather, you know, nature and climate and all that) has even begun.

I buy Summer clothes in actual Summer (which here is about late May if we’re lucky) and for the past few season’s that has meant that I have been able to buy many of my new looks on sale. This year I decided it was time to think about a new coat in late October (it was just getting a little chilly by then) and I could have brought it in the mid season sales. Mid of what season?? We had only just started the leaves changing for Autumn in real life, in the real world, where people wear actual clothes.

I just want the industry to consider reality rather than just chasing it’s tail, because all of that tail chasing is leading us up the garden path into an untenable and un-commercial situation. The climate is a phenomenon which impacts us all emotionally and physically, and aside from the natural fashion urge to want to look current, the main stimulus to sales is surely the impact of the change in temperature. Stop pushing us forward, and then wondering why your Spring stock isn’t selling in February (uhm, could it be the Nordic temperatures, the black ice or the flurries of snow perhaps?).

I’m in this industry and also a client of this industry, and I think that on this point we have utterly stopped making sense. Could someone please be brave and start the process of getting us back in step with the real world?

yours with love, respect and some frustration now vented,

Lucy

Founder and Creative Director of “Blink London”

Enjoy! Lucy

“Blink” Reports: A frighteningly good offer for Halloween!

Friday, October 25th, 2013

If you’d like to find out more about our reports, just take a look here. If you’d like to see a copy and place an order, just contact us on info@blinklondon.com, or have a look here to see who is your nearest agent.

Thanks to Pinterest where we swiped this gorgeous cat image from. If we had tried to put this hat on Bobby the ‘Blink” cat, to get our own picture, then that would have truly been a Halloween bloodbath!

Enjoy! Lucy

“Blink” Lifestyle: Happy Sunday

Sunday, September 29th, 2013

It’s unusual for me to post on a Sunday, but it’s not unusual for me to work on a Sunday. I work pretty much six days a week. That is what it means for me to run my own business at this point. Maybe it will change in the future, but at the moment, I spend most of Sunday at my desk in my home office. That might sound dreadful for some of you, but for me, actually I can honestly say that this is a blessing and I just wanted to share that with you. This post isn’t about fashion or trends, or London Fashion Week, or what’s hot or innovative. It’s just a little post of thanks, and a bit of an insight into life running “Blink London”.

I love what I do. I feel honoured and blessed to have this opportunity to be my own boss, run things how I see fit, try to be a business woman, attempting to protect my original vision whilst also evolving my business and responding to the constant changes and developments in the world of fashion that I call home. So, having been to the farmers market to buy breakfast (and lunch, and dinner too actually), having enjoyed the late September sunshine and bought myself a little bunch of scented sweet peas, I am now ready to get on with some work on our reports, some admin, some organizational stuff and some book-balancing. Later I will pop to the gym (just in case my trainer is reading this…) just to make sure my carcass has had some activity along with all the activity my brain is getting, and then it’s back to my desk to plan the week’s blog content.

This may sound like the worst sort of Sunday to you, but for me it’s a very good day and one that has me smiling and feeling rather grateful for my lot. Sending love and thanks to all of our customers, clients, agents, supporters, advisers, interns, freelancers, helpers, readers, commenters, tweeters and FB friends who make this possible. x

sweet peas from the farmers market
Enjoy! Lucy

“Blink” Menswear: Insight into our new Menswear report

Wednesday, May 15th, 2013

Like what you see and want to know more? Why not contact us or your nearest agent.

Enjoy! Lucy

“Blink” Reports: Introducing Menswear

Wednesday, May 8th, 2013

We’re very excited about our new monthly report title. Yes. we have entered the world of menswear!

By popular demand, we have added a monthly retail report featuring over 150 images per month, covering all aspects of trend-driven men’s fashion from ultra formal to super casual, plus all the accompanying key accessories too. The majority of our business is still very much womenswear focused, but this really adds a new level of interest, excitement and diversity to the information that we are collating, reviewing and analyzing.

Here’s a snapshot of the most recent colour review that we published, from the May’13 report. We really love this pink toned palette for menswear. It’s actually really pretty close the the prevailing colour trend in this month’s womenswear too.

"Blink" menswear report, May'13, colour analysis

"Blink" menswear report, May'13, colour analysis

For more on our reporting service, have a look here. If you’d like to get your hands on a copy, why not contact us, or your nearest agent?

Enjoy! Lucy

“Blink” Reports: May’13 Jersey Design Inspiration

Friday, May 3rd, 2013

So, we hope that you loved yesterday’s insight into our knitwear and soft wovens retail reports. Well, today you get a chance to get a peak inside our jersey report with an exclusive look at the original design work that we create for our subscribers.

"Blink" Jersey report, May'13

"Blink" Jersey report, May'13

"Blink" Jersey report, May'13

"Blink" Jersey report, May'13

For more on our reports, just click here. If you’d like to get a proper look and find out about subscribing, why not contact us or your nearest agent?

Enjoy! Lucy

“Blink” Reports: May’13 Soft Woven Design Inspiration

Thursday, May 2nd, 2013

We hope that you liked our knitwear design inspiration. Next is an insight into the original design work that can be found in our Soft Wovens report. If you’re not familiar with that term, ‘soft wovens’ are essentially formal or dressy styles in woven materials that are softly structured, but not as constructed as tailoring would be. So now you know!

"Blink" Soft Wovens report, May'13

"Blink" Soft Wovens report, May'13

"Blink" Soft Wovens report, May'13

"Blink" Soft Wovens report, May'13

If you’d like to see more of our reports, why not contact us or your nearest agent? You can also have a look here for a deeper insight into what we offer.

Enjoy! Lucy

“Blink” Reports: May’13 Knitwear Design Inspiration

Thursday, May 2nd, 2013

We’ve decided to give you an insider peak at the design work that we add to our monthly womenswear reports. This is part of the services that we supply to the global fashion industry, sharing the brilliance that is the British fashion market. If you work in the industry and would like to know more about our reporting and consultancy services, why not contact us or your nearest agent?

We are kicking things off with the fashion illustrations and ‘flats’ from our Knitwear report, all drawn by our Creative Director…

"Blink" Knitwear report, May '13

"Blink" Knitwear report, May '13

"Blink" Knitwear report, May '13

"Blink" Knitwear report, May '13

If you’re interested in seeing more about our reports, just click here.

Enjoy! Lucy

“Blink” Interns: East London Streetstyle by Claire Walshe, part 2

Wednesday, December 14th, 2011

So, as promised in yesterday’s post, here’s part 2 of Claire’s brilliant streetstyle shots from East London. We hope that you find them inspirational…

Thanks to Claire for the great work. If you’d like to see more streetstyle posts, then just click here. Enjoy!

Enjoy! Lucy