I have to say that Rochas isn’t one of the first names that springs to mind when I’m thinking of my favourite labels, or even when I think of the more influential names in the fashion industry. When I spotted this SS’12 show in a couple of the magazine show round ups, I was intrigued and wanted to see more. It was like a wonderfully welcome breath of fresh air during one of my many days spent trawling the show coverage, trying to divine what I’m feeling will evolve into SS’13’s key trends.
Rochas’ artistic director, Marco Zanini described this collection “Like a journey through the vortex of cinema.” Well, if you fall into this particular vortex, you’ll emerge like a Hitchcock heroine who has collided with a large dose of B movie quirkiness. ‘New Look’ silhouettes, refined and classic textile choices, a pastel infused palette and a bonkers floral print were all perfectly accessorised with beehive hairdos and cool, cats eye shades. Well, Mr Zanini, you have a new fan. If I could, I would be a Rochas girl for every day of Spring Summer 2012…
All of the images are from the amazing Style.com. Click here to see their full coverage of this gorgeous show.
We’re delighted to be able to post a stunning video from one of our favourite London based brands, Teatum Jones. Its another that was previously exclusive to Vogue, and we’re delighted to have the opportunity to share it with you now.
We asked Catherine and Rob shared with us their highlights from this years’ London and Paris Fashion Weeks:
This was our first ‘On Schedule’ Presentation during LFW and the brand’s first fashion film too! Like anything that we venture into, this meant that every detail surrounding the event and the creation of the film, had to be meticulously designed, thought out and executed. We really grew the collection for SS’12 and expanded the areas that have shown signs of growth for us in particular in the Middle East and US markets. It created A LOT of hard work from our amazing team to bring the whole collection together, but then nothing that isn’t worth working seven days a week for isn’t going to be hard work! There was a real buzz and excitiement surrounding the Presentation and with all the positive feedback and reviews we’ve had since we’re are filled with so many ideas for AW’13… really cannot wait to get stuck into designing next season’s collection and LFW event!
The SS’12 collection considers the supposed perfection of 1950’s American suberbia, while subtly blending in the edgyness of lost or crushed dreams and the frantic urge to escape. Teatum and Jones translated this story in to a collection of hybrid shapes, subtly confusing silhouettes and delicate transparencies. The collection really is a stunning feat of care, construction and consideration. Prints are meticulously matched across panels and inserts- even in to pocket linings. Complexly combined textiles are amazingly colour matched in a selection of sophisticated frosted pastel shades. The interiors are finished to an almost couture level of beauty too. This is a label that is operating to the supreme level that reflects where they hope their brand will sit in the global market, which is deeply impressive considering that they are a really quite new label who are still working hard to break into the general fashion consciousness.
We are convinced that this is the break through season for Teatum Jones as they have secured orders from our favourite London fashion store, Liberty, as well as from other prestigious stores in Vancouver and New York as well as across Saudi Arabia and the UAE.
If you’d like to read more about Teatum Jones, click here to see our other posts. If you’d like to read more about London Fashion Week, click here. Enjoy!
Our brilliant “Blink” contributor, Amy, is interning at Gareth Pugh just now. She was lucky enough to be taken with the team to work on the show at Paris Fashion Week. Although rushed off of her feet, Amy managed to grab a moment to shoot this stylish young lady for us. As it turns out, she is a Brit based in London and working at the amazing Dover Street Market. Surprised? Non cherie! British style stands out a mile where ever you are around the globe.