Lewis Carroll is providing inspiration across the board at the moment. Robbie Williams is channeling the white rabbit in his current video and Tim Burton’s 3D interpretation of Alice’s adventures is due for release in March (we can’t wait!). H&M have very smartly jumped on this fantasy bandwagon and through the looking glass for their current VM scheme. It feels very ‘Alice’ blended with quite a lot of Tim Walker. The scale play and bold patterns really work well together. Fairytale fantasies and a large dose of escapism feel like the perfect themes to explore for Spring 2010, and what better place to escape the daily grind and grey skies than the fabulous world of fashion?