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The other day I was researching a lecture that I was planning on brands and how they interact with social media. I chose Burberry as my case study because even though they celebrate their heritage and roots at every turn, they are also very possibly the most progressive of luxe labels when it comes to the way they interact using social media, constantly embracing new opportunities and also driving this field forward. I knew pretty much what Burberry had been up to in this field, and then I came across a new initiative that they had introduced at their AW’13 show in February. If you fell hard for any of the new coats or bags shown in that wonderful latex, skin printed and heart filled collection, you could order one (or ten?!) straight from the catwalk, with the additional free option to have your name engraved onto the metal coat tag or on the bag plate. Now that really is a bespoke service.
Aside from the joy of owning a piece of new season Burberry before the rest of the planet, and having it personalized to boot, each of these items will also feature some rather snazzy in-built technology. By passing your smart phone over the product, or by standing in front of special mirrors in the Regent Street store, you will reveal video footage showing your selected style’s journey from inception to production. Amazing.
This just leaves me wondering what on earth they’ll come up with next.
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These feel very appropriate for the impending Jubilee, as there is a distinctively regal feel about these wonderful Summer coats. With quite a 60’s attitude about the silhouettes, fabrications and detailing this heralds an influence that we think will have a far reaching impact into season’s ahead.
If those all seem a little prohibitively priced, how about this beauty from the brilliant Zara?
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We sent Hannah, our intrepid intern, to East London to search out some Winter streetstyle for us. She came back with some wonderful shots, so thank you to y’all for stopping to have your photo taken. There was a really clear overarching theme to the majority of the shots, aside from great outerwear to fend off the chill, which was a vintage feel. I know that this isn’t in any way new news, but the looks are gorgeous regardless. From a wholly adopted era specific statement to snatched elements of a moment in time, this is a guaranteed way to look unique and innovative.
We’ve been collecting shots of great coats for the past month, but were distracted from sharing them with you due to all of the amazing LFW coverage we had to post. The high end stores of Mount Street, Bond Street, South Molton Street and Sloane Street have been spotlighting the most amazing outerwear, encouraging us to let go of all Indian Summer hopes and embrace the fact that Winter is coming, whether we like it or not.
This post focuses on all of the wonderfully shaggy shearling, textural and paneled looks we’ve been spotting. So whether you’re after a simple sheepskin number, or feeling for a variation on the traditional wool coat (well, actually its all wool of various sorts I suppose…), there are some really inspiring styles out there. Here are some of our favourite spots for you, and we may well have some other outerwear options to follow later in the week.
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Here’s some more streetstyle shots for you from London Fashion Week at Somerset House.
Every action has a reaction, and in the case of fashion colour, the desire for brights is balanced by a passion for neutrals. The return to camel toned, warm and luxurious shades has been super topical since the Autumn last year, and it has not gone away. The 70’s mood has created the perfect environment for camel to live on, and in the company of such retro shades as mustard, ochre and rust. At London Fashion Week, we style spotted a little of that palette, but more so we noticed a very soft, subtle and pale neutral direction. Honey, sand, caramel and creamy shades looked chic and ultra wearable. We really love them mixed with pastels too.
So, following yesterday’s ‘scene setting’ Camp Bestival post we now have some style insight for you.
In between the fairytale themed fancy dressing up, we managed to spot some great looks at Camp Bestival. It was a mixture of festival standards- great denim shorts, pretty pattern and we were particularly impressed with the boys who pushed the boat out too (mostly embracing their inner rock star or ladylike side!). Its an excuse to cut loose and go for bright colour, eclectic layers, theatrical make up and something a little more extreme than your everyday. If only your Monday to Friday wardrobe looked like this, wouldn’t the office be a far more inspirational and exciting place to be?
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As the super snowy weather continued, we continued to spot some stylish solutions the big question- “How can you look fabulous and stay warm?”. Here are some big scale, bold looks as well as something a little more subtle and retro. Take your pick on whether you want to be quietly warm or whether you’re all about rocking chunky texture and bold pattern in a bid to be cozy.
Thanks to everyone who agreed to stand still in the sub zero arctic winds so that we could take your photo.